Defining the energy of this brand and visually demonstrating its character was key to the success of telling its story.
Le Pickle Club had a great idea but lacked a real brand vision. The brand discovery process not only helped the partners solidify the strategy for the business but it also set the foundation for its brand identity.
Brand
Le Pickle Club
Package
Premier
Industry
Apparel & Accessories
Brand Attributes
Sporty, Playful, Modern
